Matt Tidwell
Founder of ThinkThru and host of the Customer Academy Playbook, Matt has been helping B2B Saas Companies and mission-oriented brands build online training and customer education that customers love.
Appears in 6 Episodes
Messing Up The Big 3 - CMS, CRM & LMS
In this video, we’re going to look at the number one problem facing most customer education teams when it comes to technology - picking the wrong tool for the job to b...
The Challenge of Free
In this episode, Matt dives into the topic of monetization and some simple strategies to test pricing models for your customer education program.The Customer Academy P...
The Year for Customer Education
If you’re planning, brainstorming, or putting the finishing touches on Q1/Q2 training initiatives, Matt identifies 4 steps that help you and your team build a customer...
Using Features, Goals, and Personas in Product Training
Great SaaS training uses 3 main building blocks - product features, training goals, and personas. If you nail the relationship between these 3 and build your courses i...
5 Essential Experiences to Create Great Customer Education
There are 5 types of experiences embraced by customer education leaders – each with their own benefits, challenges, and unique goals. Learn what they are and how you c...
Welcome to the Customer Academy Playbook
Welcome to the Customer Academy Playbook where we help you build online training your customers will love. Meet your host, Matt Tidwell in this preview of the Customer...